We are SANUSLIFE

Rethinking health – your marketplace for high-quality, sustainable products. Quality you can trust. We reward genuine recommendations with appreciation and recognition.

That's what we stand for

More than just a slogan – it's a lifestyle.

SANUSLIFE stands for conscious, healthy living, an engaged community, and a business model with real purpose – for people who not only want more from life but actively contribute to making it better.

It’s about more than just health: personal growth, financial freedom, and meaningful action are core values that define SANUSLIFE.

Our group of companies

The foundation of great goals

The SANUSLIFE group consists of two independent companies:

 

  • SANUSLIFE INTERNATIONAL GmbH (founded in 2006, Bolzano, Italy): Develops and distributes SANUSPRODUCTS and acts as a service agency.
     
  • SANUSLIFE ADMINISTRATION AG (founded in 2020, Baar, Switzerland): Provider of SaaS solutions, the SANUSLIFE Marketplace, the SANUSAPP, and the payment system SANUSPAY – a unique ecosystem for business and finance.

 

Founder & Management

Ewald Rieder

Founder & CEO 

Visionary and strategist. Builds a strong sales system for sustainable growth and international scaling.

Verena Rieder

Co-Founder & COO

Manages operational business processes, ensuring efficient workflows and driving the development of digital infrastructure and IT solutions.

Florian Kerschbaumer

Co-Founder & CPO

Product strategist. Manages the portfolio such as Marketplace and SANUSPAY and works closely with the COO.

Markus Steffen

Chief Legal Officer (CLO) 

Manages all legal matters and ensures compliance with international standards – including contracts, compliance, and regulations.

Steven Köhler

Board of Directors

Represents SANUSLIFE institutionally and supports the leadership in strategic decisions.

Department Heads

Dott. Mag. Armin Ainhauser 

Head of People & Talent Development

Promotes talent development and shapes a strong corporate culture. Focuses on employee retention and team building.

Martin Ruepp

Head of Design & Brand Experience

Responsible for visual design and brand perception, ensuring that design and user experience are consistent and aligned with the brand.

Lara Schmidt

Head of Marketplace Operations & SANUSPAY

Drives the further development of the Marketplace and expands SANUSPAY as a central payment platform.

Raphael Blaas

Head of Crypto Operations & SANUSBUSINESS

Manages crypto and financial processes at SANUSBUSINESS, including swap, top-up, payout, and SANUSCOIN.

MSc Maren Hedrich

Head of Marketing & Brand Strategy

Develops creative campaigns and ensures clear, authentic communication of the brand – both internally and externally.

Maddeline Franceschini

Head of Event Management

Responsible for the complete planning and execution of events, including PREMIUM Member gatherings, webinars, international events, and incentive trips.

Managers

Daniel Kienzl

Junior ITC Consultant

Stefano Ferragina

Media Designer

Gaetano Zaccone

Media Production Manager

Hannah Klocker

Support Manager Marketplace & SANUSPAY

Sylvia Knoll

Support Manager Finance

Stefania Turo

Support Manager Marketplace

Helene Hofer

Support Manager Marketplace

Sandy Klein

Support Manager Business

Stefano Badalotti

Logistics Manager

Sylvia Huber

Accounting Manager

Sales Managers

Moreno Mignanelli

Head of Italy

Leads the Italian sales team with commitment and clear market knowledge. Combines operational strength with a fine sense for community and sustainable growth.

Britta Ellmenreich

Sales & Business LATAM Manager

Strengthens SANUSLIFE's presence in Latin America through targeted sales activities and the development of sustainable business relationships.